Let's gather to hear from those who attended the LavaCon Conference on Content Strategy on October 23-26, live or virtual. LavaCon started in Hawaii to help organizations leverage state-of-the-art content technologies. However, LavaCon is more than just a conference. It’s a gathering place where content professionals share best practices, network with peers, and build relationships … Continue reading November Meeting: LavaCon Recap
STC is a Nucleus for Communication
STC announces online event "Value of Visual Content and a Simplified User Interface" presented by Daniel Foster. Foster, Strategy Manager of TechSmith, introduces Simplified User Interface as user- and writer- friendly. Support for this strategy is also provided.
May Program: Content Strategy vs. Content Engineering
A slight change in our May Program from what we previously posted. Jack Molisani is unable to join us, but we have a great speaker in store for you.------------------------------------------------------------------------------------Cruce Saunders <c@simplea.com>, author of Content Engineering for a Multi-Channel World, will share his topic, “Content Strategy vs. Content Engineering: The Emerging Role of The Content Engineer” on Tuesday, May … Continue reading May Program: Content Strategy vs. Content Engineering
Technical Communication Content Strategy in the Mobile Device Age
STC is offering a three-day online event (Dec 4-6) that will include presentations on all aspects of technical communication and content strategy. See http://www.stc.org/education/online-education/technical-communication-content-strategy-in-the-mobile-device-age-virtual-conference for more details.
ROI of Topic-Based Authoring and Single Sourcing by Kai Weber
I never get tired of reading about topic-based authoring, single sourcing, and ROI—never: http://kaiweber.wordpress.com/2012/11/12/roi-of-topic-based-authoring-and-single-sourcing
Structured Content Is Like Your Closet
From: Yvonne Wade Sanchez [mailto:yvonne_wade@hotmail.com] Sent: Friday, November 09, 2012 8:37 PM To: '' Subject: http://www.contentrules.com/blog/structured-content-is-like-your-closet/ Love this analogy and this article: Structured Content is Like Your Closet.
Storytelling Without Stories: Writing for Infinite Replayability
“Gamification” is one of the hottest buzzwords in education and training, yet I haven’t seen it mentioned much in techcomm. As I’ve mentioned before, I view technical communication as a form of self-paced learning, so in my mind if something has value in the field of education, then it probably has value in the field … Continue reading Storytelling Without Stories: Writing for Infinite Replayability
3 Ways to Optimize Your Content Strategy
Barb Mosher, in her article titled 3 Ways to Optimize Your Content Strategy, discusses how to optimizer your content using the following steps: 1. Analyze the content that people are reading & keywords people are searching on and clean/write more content to meet those needs 2. Track trending topics/keywords in Google for your product/service and … Continue reading 3 Ways to Optimize Your Content Strategy
Are You Focused on Delivering Information or Chunks?
In his article titled We Must Develop Topic-Based Information Design, Mark Baker discusses why it's important to focus not on topic-based writing, but on topic-based information design. What are your thoughts?
Building Mobile Apps that Reduce the Need for Help
STC Houston to host Kelsey Ruger at the Tuesday, Sept 11, 2012 program meeting. Kelsey will discuss building mobile apps that reduce the need for help. See http://www.stc-houston.org/programs for a complete list of upcoming STC Houston program meetings. Mobile technology has caused a tremendous shift in the way consumers and employees view and interact with … Continue reading Building Mobile Apps that Reduce the Need for Help